Markus Miele: Europe is not weak. However, excessive bureaucracy makes us less effective  The European market for household appliances is going through a very difficult period. Sales of large white goods are weaker, and pressure is mounting from Asian companies, which...

Over the past few years, the Sage brand has become synonymous with premium coffee experiences in Europe – yet behind it stands a nearly hundred-year-old Australian company, Breville. The brand entered the European market in 2013 and is now present in more than sixty...

Elem6 has already been present on the market for more than 10 years. How would you describe the company’s journey so far and your main achievements in the CEE region?  Over more than ten years on the market, we have gone through significant development – from a small...

Beko is one of the most committed brands to sustainability, and reducing energy consumption in both products and manufacturing is an integral part of this. At the same time, the company is investing considerable energy in enhancing its global and local market role and...

The 9th International TCG Retail Summit took place in May this year. The conference series provides a unique platform for top industry leaders to exchange views on the issues that are currently affecting the industry and the future of retail. Based on the experience...

The BluRox technology, with its fanciful name of the English word for blue rocks, promises to be one of the most significant innovations in refrigeration, with the potential to transform the entire segment. The development is being underwritten by Liebherr, the...

While Black+Decker is a pretty good-sounding brand name, the brand is primarily known for its power tools, it also has an extensive range of small domestic appliances, which have recently been launched on the domestic market. We asked Andrea Mancilla, European export...

Although Haier as a company has been present in the Hungarian market for many years through the Candy and Hoover brands, Haier as a brand is making its debut in the domestic household appliance trade practically this year. In Europe, on the other hand, the Haier brand...

In 1992 LG started its operations in Hungary with only 8 employees, and in the last three decades the company has grown to become one of the most important players in the Hungarian TCG market.  The well-known and popular brand is associated with a series of...

The pandemic has caused a leap forward in time, experts say, and trade is on the verge of a transformation unprecedented, or at least not on this scale. Apart from an increase in the proportion of online sales, the change is not yet so spectacular. We asked KPMG's...