30 years of innovation

30 years of innovation

In 1992 LG started its operations in Hungary with only 8 employees, and in the last three decades the company has grown to become one of the most important players in the Hungarian TCG market.  The well-known and popular brand is associated with a series of...

Commerce of the future

Commerce of the future

The pandemic has caused a leap forward in time, experts say, and trade is on the verge of a transformation unprecedented, or at least not on this scale. Apart from an increase in the proportion of online sales, the change is not yet so spectacular. We asked KPMG's...

Unstoppable

Unstoppable

Realme has achieved 518 percent growth in the mobile phone market in 2021. For a company founded in 2018, that's not even that much to talk about, as the top of a growth curve always curves steeply upwards. However, realme is already one of the TOP4 mobile phone...

Marketplaces, the titans of e-commerce

Marketplaces, the titans of e-commerce

The importance of marketplaces in e-commerce is growing almost by the day. In five years, it is expected to account for 60% of online sales. Marketplace models cover more and more markets, offer more and more advanced solutions and are being used by more and more...

Beyond pricing

Beyond pricing

The digital price tag is nothing new today, but with the rise of online sales and the development of technology, its functions have expanded somewhat and new directions have opened up. We asked one of the leading companies in the field about the potential uses and...

It is all about the people

It is all about the people

The human factor has always been important in retail, but recent years have put the spotlight on this issue even more. On top of that, the speed of change gives Retailers and Brands big challenges but also opportunities. How effective can the human factor be, how much...

Focus on the consumer

Focus on the consumer

The refrigerator is one of the most important product groups in the home appliance sector, and therefore we can find one of the largest ranges of products in this segment. That is why every innovation, every novelty, every response to consumer needs can be of great...

Future in the palm of your hand

Future in the palm of your hand

Sustainability continues to be a growing theme in the corporate environment. What does Beko mean by this term? And what is Beko doing specifically to make its production as environmentally friendly as possible? This is not the only topic that Arçelik's Chief...

The value of voice

The value of voice

Voice control is becoming more and more common in a growing number of products. At the same time, more and more users are using it. And the wider use of voice control can raise questions that were not thought of before.  Is voice just another piece of data that...

Changing consumers, changing trade

Changing consumers, changing trade

In recent years, the TCG sector has undergone a major transformation, perhaps unprecedented. This is happening rather quickly. So there is little practical experience and it is not always possible to know what new influences are driving the changes. However, the...

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Nagy képernyőkben hasít a TCL

Nagy képernyőkben hasít a TCL

A szórakoztatóelektronikai piacon egy márka megítélése nem csak attól függ, hogy milyen technológiákat vonultat fel, a vásárlók kegyeiért folytatott...

Eldőlt. Az IFA marad Berlinben

Eldőlt. Az IFA marad Berlinben

Az idei év folyamán felröppent a hír, hogy 2024-től az IFA esetleg máshová költözik. Ennek hátterében pedig a rendezvényt szervező két cég között...

Samsung az éghajlatváltozás ellen

Samsung az éghajlatváltozás ellen

A Samsung bejelentette új környezetvédelmi stratégiáját, amellyel a vállalat nemzetközi szinten lép fel az éghajlatváltozás ellen. Ez többek között...

Aludni segít az okosóra

Aludni segít az okosóra

Egy átlagos felnőttnek napi 7-9 óra alvásra van szüksége ahhoz, hogy az egészségét megőrizze, és a kihozza magából a maximumot. Az alvásra fordított...

Új köntösben az LG Klíma Akadémia

Új köntösben az LG Klíma Akadémia

Naprakész, ingyenes képzésekkel várja az érdeklődő szakembereket az idén 30 éves LG Magyarország megújult Klíma Akadémiája. Az LG budapesti, Könyves...