Unstoppable

Unstoppable

Realme has achieved 518 percent growth in the mobile phone market in 2021. For a company founded in 2018, that's not even that much to talk about, as the top of a growth curve always curves steeply upwards. However, realme is already one of the TOP4 mobile phone...

Marketplaces, the titans of e-commerce

Marketplaces, the titans of e-commerce

The importance of marketplaces in e-commerce is growing almost by the day. In five years, it is expected to account for 60% of online sales. Marketplace models cover more and more markets, offer more and more advanced solutions and are being used by more and more...

Beyond pricing

Beyond pricing

The digital price tag is nothing new today, but with the rise of online sales and the development of technology, its functions have expanded somewhat and new directions have opened up. We asked one of the leading companies in the field about the potential uses and...

It is all about the people

It is all about the people

The human factor has always been important in retail, but recent years have put the spotlight on this issue even more. On top of that, the speed of change gives Retailers and Brands big challenges but also opportunities. How effective can the human factor be, how much...

Focus on the consumer

Focus on the consumer

The refrigerator is one of the most important product groups in the home appliance sector, and therefore we can find one of the largest ranges of products in this segment. That is why every innovation, every novelty, every response to consumer needs can be of great...

Future in the palm of your hand

Future in the palm of your hand

Sustainability continues to be a growing theme in the corporate environment. What does Beko mean by this term? And what is Beko doing specifically to make its production as environmentally friendly as possible? This is not the only topic that Arçelik's Chief...

The value of voice

The value of voice

Voice control is becoming more and more common in a growing number of products. At the same time, more and more users are using it. And the wider use of voice control can raise questions that were not thought of before.  Is voice just another piece of data that...

Changing consumers, changing trade

Changing consumers, changing trade

In recent years, the TCG sector has undergone a major transformation, perhaps unprecedented. This is happening rather quickly. So there is little practical experience and it is not always possible to know what new influences are driving the changes. However, the...

Training is not a game. Or is it?

Training is not a game. Or is it?

Competence and expertise in technical trade has become much more important in business in the last few years. A deep knowledge of digital and IT systems has failed to keep pace with the exploding need for these skills during the pandemic. At the same time training in...

Competition rules and market trends

Competition rules and market trends

Competition rules apply to distribution arrangements both on an EU and national level and can be enforced  by both the European Commission and national competition authorities.  In recent years we have seen some national authorities adopting a more stringent...

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Tévé és Hi-Fi egyben

Tévé és Hi-Fi egyben

A Samsung a dán Canvas HiFi közreműködésével mutatta be a HiFi S99H különleges televíziót, amely a vállalat S99H OLED modelljét egy nagy...

Autót a MediaMarktból

Autót a MediaMarktból

Szokatlan területen próbálja ki magát a MediaMarkt, a Pólus Centerben ugyanis már autóértékesítési bemutatótér is várja a vásárlókat. A műszaki...

Mozi zsebméretben

Mozi zsebméretben

Az Aurzen az IFA-n mutatta be ZIP Pro névre keresztelt hordozható projektorát, amely a gyártó szerint a világ első három részben összehajtható Full...

Egy év 10 forintért

Egy év 10 forintért

Az Alza és a Visa közös szeptemberi akciójában mindössze 10 forintért lehetett hozzájutni az egyéves AlzaPlus+ tagsághoz. A lehetőség minden olyan...

Az Apple is beszáll a hajtogatásba

Az Apple is beszáll a hajtogatásba

Az Apple szeptemberben bemutatta első összehajtható okostelefonját, az iPhone Duót, amellyel egy olyan piaci szegmensbe lép be, ahol több konkurense...

Rekordot döntött az IFA

Rekordot döntött az IFA

Rekorderedményekkel zárult az idei berlini IFA. Az ötnapos technológiai seregszemlét 240 ezer látogató kereste fel 155 országból, miközben több mint...

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